Societe Generale Private Banking Switzerland

Origin of Societe Generale Private Banking Switzerland

Societe Generale was established 1897 in Lausanne. 1926 the Zurich branch opens, and Societe Generale becomes the first foreign bank to join the Zurich stock exchange. 1971 the bank opens an office in Geneva. 1988 Societe Generale acquires Ruegg Bank to extend its activities. The merger of SG Ruegg Banque and Compagnie Bancaire Geneva in 2003, creates Societe Generale Private Banking (Suisse) SA.

Societe Generale is one of the leading banks in Europe and is the private bank of the Societe Generale Group. Switzerland is essential to the Group, and the clients benefit from the strength and expertise of an international group. The Bank employs 650 people in Switzerland.

Societe Generale Private Banking is active in 11 countries worldwide but mainly in Europe.

Philosophy and Strategy
Societe Generale has an integrated and diversified banking model and combines proven expertise in innovation and financial strength, with a strategy of sustainable growth. The bank is the trusted partner for its clients and is committed to the positive transformations of the economy and society.
The core values of Societe General are team spirit, commitment, responsibility and innovation and the vision is as relationship-focused bank committed to service its clients.

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Services and Solutions
Societe Generale Private Banking has developed a vast range of financial solutions and advice in the areas of Private Banking, Asset Management, Corporate & Investment Banking, Global Transaction banking, Securities Services, Equipment financing and Vehicle fleet management.

Societe Generale’s clients are large corporations, multinationals, financial institutions, external asset managers, the public sector, High Net-Worth individuals and family offices.

Private Banking
The relationship managers are backed by a team of experts who develop tailor-made solutions with the customers and give them access to:

  • Competitive credit offers, like mortgages and Lombard loans
  • Fiduciary and life insurance services
  • Offerings from the Societe Generale Group
  • Discretionary and advisory asset management services
  • Trading room, especially structured and derivatives products and foreign exchange markets

Corporate & Investment Banking
Societe Generale Private Banking CIB provides innovative solutions, capital market products and advisory to corporations and institutions. The main activities are investment banking, global finance, global markets and Lyxor (asset management). SG CIB employs more than 11’000 people and is located in 39 countries worldwide.

Securities Services
SGSS is the second largest European custodian and ranks among the top ten globally. The company provides a full range of securities services that are adapted to the latest regulatory and financial markets trends. The company employs 4’000 and is located in 27 countries worldwide.

Transaction Banking
Societe Generale Private Banking offers trade services and payment & cash management for corporate clients. The offer:

  • Cash accounts
  • Cross-border transactions outgoing in more than 140 currencies incoming in all major currencies
  • Cheques
  • All types of guarantees

Trade services to ensure that the client’s import and export commercial transactions are processed under the best conditions. The bank offers:

  • Import/Export letters of credit
  • Back to back transactions
  • Stand-by letters of credit
  • International guarantees
  • Secondary market and risk distribution

Specialized Financing
Societe Generale Private Banking offers two specialized businesses in Switzerland, fleet management, and professional equipment financing.
ALD Automotive offers leasing and fleet management services, and Societe Generale Equipment Finance provides a comprehensive range of equipment leasing and financing products.

Asset Management (Lyxor)
The exchange-traded fund business was launched by Lyxor in 2001 when the market was very young. The desire to break new grounds has enabled Lyxor to discover new investment ideas for their clients. Lyxor is the first ETF provider in Europe based on assets under management, established the first ETF Research Academy in the world, and is the longest standing ETF provider in Europe.

Financial Intermediaries
Financial investment advisers, family offices and asset management firms can count on an exclusive and comprehensive service offering. The client can retain his independence and enjoys access to all global markets through a worldwide network. Some of the advantages are:

  • State of the art IT-System with sophisticated analysis tools.
  • Use of the trading, custody and investment platform.
  • Extensive research capabilities

Risk Management
Societe Generale Private Banking implements a high-performance and efficient risk management structure. The risk management is governed by the Board of Directors and the General Management. The primary objectives of the risk management strategy are:

  • Define the risk appetite
  • Establishing risk monitoring and measurement systems
  • Clear principles for the governance, control, and organization of risks
  • Effective risk management tools
  • Risk awareness that is established and cultivated at each company level

The main risks are, the credit and counterparty risk, the market risk, the operational risk, the liquidity risk, the legal and compliance risk.

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Added-Value Services
Societe Generale Private Banking was named best credit provider at the WealthBriefing Swiss Awards 2018.

Societe Generale committed to the young contemporary artist by launching the Swiss Emerging Artist Price. The price awards a Swiss national or resident up to the age of 35 years who made an original and coherent artistic contribution in the fields of photography, painting, sculpture, drawing, installation art, and video.

Societe Generale Private Banking Switzerland – Facts & Figures

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Address Rue du Rhône 8
1211 Geneva
Phone +41 22 819 02 02
Website www.societegenerale.ch
Year of foundation 1897
Subsidiaries 2
No. of employees 2’500 SGPB
Rating Fitch A+
Moody’s A1
S&P A
Chairman Yves Thieffry
Shareholder’s equity 64.037 bn EUR
Assets under Management 119 bn Euro
Assets under Management / Employees 47.6 mm EUR
Net profit 2.806 bn EUR
Net Profit / Employees 19’219 EUR
Tier 1 Ratio 11.4 %
Cost / Income Cost Ratio (CIR) 74.46 %
CEO Olivier Lecler

Source: Annual Report 2017

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